Ovo Energy.

Every once in a while, an idea comes along that has found its time. Say hello to Ovo Energy. The company was started by Stephen Fitzpatrick. An everyday energy customer that got fed up with poor service and over priced energy companies. 



So, he started his own. 



With UK based customer service. 3 times more green energy than the 'Big 6'. Numerous 'green' and 'ethical' value added benefits. And Ovo Energy is one of the cheapest on the market.

Ambitious, maybe. Brilliant, certainly.

THE IDEA.

When we won the Ovo Energy brief they had a logo which has stayed, but literally everything else is new. We've developed a new central proposition 'Cheaper. Greener. Simpler.' and a through the line campaign.



We've developed a range of brand communications, online campaigns, press advertising, brand strategy, microsites and their new website alongside Ovo Energy's preferred technical partner. And we had to do it fast. And we've loved the work.

RESULTS.

Today Ovo Energy is the fastest growing energy company in the UK. They are massively ahead of target for new customer acquisition. The business has stolen the imagination of UK consumers and is truly challenging the 'Big 6'. From the inside, Fitzpatrick is reinventing the energy industry. We continue to deliver campaigns that deliver well above targets.